Rugby World Cup 2011 - Auckland Opening Ceremony

Rugby World Cup 2011 - Auckland City Opening Celebration

The Rugby World Cup 2011 was the largest sporting event ever hosted in New Zealand and was a high-profile event globally.

GFS’ consultancy and executive production services assisted in securing approximately 75 million viewers from across the globe for the Auckland City Opening Celebration of the Rugby World Cup 2011.

The live televising of the Auckland City Opening Celebration event, in tandem with the 2011 Rugby World Cup broadcast, resulted in a 168% lift in channel ratings for that month’s time slot in New Zealand.

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